{"id":2905,"date":"2026-10-24T08:34:19","date_gmt":"2026-10-24T08:34:19","guid":{"rendered":"https:\/\/newsraise.com\/in\/2026\/10\/24\/apple-iphone-duo-sells-out-launch\/"},"modified":"2026-10-24T08:34:19","modified_gmt":"2026-10-24T08:34:19","slug":"apple-iphone-duo-sells-out-launch","status":"publish","type":"post","link":"https:\/\/newsraise.com\/in\/2026\/10\/24\/apple-iphone-duo-sells-out-launch\/","title":{"rendered":"Apple\u2019s iPhone Duo sells out in stores within hours of launch"},"content":{"rendered":"\n<!-- Quick Adsense WordPress Plugin: http:\/\/quickadsense.com\/ -->\n<div class=\"9fece8afa224fd09e54b043d0febfb58\" data-index=\"1\" style=\"float: none; margin:10px 0 10px 0; text-align:center;\">\n<script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script>\r\n<!-- NR ATF -->\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-client=\"ca-pub-8898941184964366\"\r\n     data-ad-slot=\"4839033563\"\r\n     data-ad-format=\"auto\"\r\n     data-full-width-responsive=\"true\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script>\n<\/div>\n<p>Apple Inc. saw its limited in\u2011store inventory of the newly released iPhone Duo disappear within hours of the device hitting shelves on Friday, underscoring robust consumer interest in the company\u2019s first foldable smartphone that starts at just under $2,000.<\/p>\n<h2>Worldwide launch crowds<\/h2>\n<p>The launch reignited the classic image of customers queuing overnight for a new Apple product. In New York City, a line stretched several blocks by 5\u202fa.m., three hours before the store opened its doors. The Fifth Avenue Apple Store was overseen by senior vice president of marketing Greg\u202fJoswiak and vice president of retail stores Vanessa\u202fTrigub, who greeted the early crowd. In Los Angeles, the local Apple Store ran out of inventory after approximately 6:30\u202fa.m., leaving later arrivals empty\u2011handed.<\/p>\n<p>Across the Pacific, Singapore saw a few hundred people assemble early, including a family of seven from Myanmar who camped out overnight. At the Apple Store in Beijing\u2019s Sanlitun district, shoppers such as Andy\u202fShen explained that he chose the Duo for its larger opened screen, despite noting that other functions did not yet match earlier iPhone generations.<\/p>\n<p>In Austin, Texas, shoppers at the Domain Northside store were welcomed by the company\u2019s new chief executive officer John\u202fTernus, as reported by CBS. Meanwhile, in Lawrence Township, New Jersey \u2013 roughly 40\u202fmiles from Philadelphia \u2013 both the 256\u2011gigabyte and 512\u2011gigabyte configurations sold out within the first half\u2011hour, leaving only the higher\u2011capacity 1\u2011 and 2\u2011terabyte models available.<\/p>\n<h2>Supply constraints and pricing<\/h2>\n<p>Apple\u2019s rollout strategy for the Duo diverged from recent years in which the firm, its carriers and retailers have generally kept enough inventory on hand for home delivery or appointment\u2011based pickups. This time, each U.S. store received roughly 50 to more than 200 units, a deliberately limited allocation that proved insufficient for the demand. The 256\u2011gigabyte \u201cstar white\u201d model, priced at $1,999, proved especially popular.\n<\/p>\n<p>Pricing for the Duo reaches a record $3,199 for the 2\u2011terabyte configuration, making it one of the most expensive mainstream smartphones ever sold. The high price point sparked discussion among shoppers, but many in Beijing and Singapore appeared willing to overlook cost in favor of a truly new Apple product after years of incremental updates.<\/p>\n<h2>Consumer reactions<\/h2>\n<p>Peter\u202fIngram, a chief technology officer visiting from London, praised the device as \u201cthe first true innovation Apple have had in years,\u201d noting its lack of a visible crease despite the premium price. Victor\u202fOsorio, who purchased a Duo at the New Jersey store with his partner Victoria, said Apple \u201calways does something different and adds extra spice to it,\u201d while expressing cautious optimism about the hinge mechanism. Naveed\u202fAbubacker, a regular annual iPhone upgrader, admitted Apple was \u201clate to the gate\u201d on foldable technology but declared he was ready to try it, adding that he would return the phone if it did not meet his expectations.<\/p>\n<p>These personal accounts reflect a broader sentiment that, while foldable phones are not new to the market, Apple\u2019s execution \u2013 particularly the hinge and display quality \u2013 is being closely scrutinized by early adopters.<\/p>\n<h2>Supply chain and delivery outlook<\/h2>\n<p>Customers placing new orders through Apple\u2019s website are now being offered delivery dates at the end of January, although a subset of orders have received earlier estimates ranging from November to December. These timelines represent some of the longest post\u2011launch delivery windows for an Apple product in the modern era.<\/p>\n<p>The Duo\u2019s production is constrained by its advanced hinge and display technology, which are manufactured in a limited number of facilities in China. Apple has previously expanded iPhone production to India, but the foldable\u2019s specialized components remain largely China\u2011based, contributing to the tight supply.<\/p>\n<h2>Market and pricing context<\/h2>\n<p>While Apple was not the first to market a foldable phone, the company hopes to differentiate the Duo with a more polished experience aimed at its loyal fan base. Competitors such as Samsung Electronics, Xiaomi and Oppo have also raised prices for their flagship devices, a trend driven in part by global shortages of memory chips and other critical components.<\/p>\n<p>Apple\u2019s iPhone lineup remains the company\u2019s largest revenue generator, accounting for roughly half of total sales. The Duo represents the most significant design departure in the iPhone\u2019s near\u2011two\u2011decade history, and its launch appears to echo the early days of the iPhone when demand far outstripped supply.<\/p>\n<p>Apple\u2019s quarterly earnings report scheduled for November\u202f2 will not capture Duo sales, as the reporting period ended in September. The upcoming earnings release will instead reflect early sales of the iPhone\u202f18\u202fPro and Pro\u202fMax models, which debuted on September\u202f18. Bloomberg News has reported that other new Apple products, including an entry\u2011level iPhone and an updated Air, will not launch until next year, a shift intended to smooth revenue across the calendar year.<\/p>\n\n<div style=\"font-size: 0px; height: 0px; line-height: 0px; margin: 0; padding: 0; clear: both;\"><\/div>","protected":false},"excerpt":{"rendered":"<p>Apple\u2019s new iPhone Duo foldable phone sold out of its limited in\u2011store inventory on launch day, highlighting strong demand despite a starting price near $2,000.<\/p>\n","protected":false},"author":4,"featured_media":2906,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[299],"tags":[1570,2475,2154,3240,1804],"class_list":["post-2905","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-apple","tag-foldable-smartphone","tag-iphone-duo","tag-product-launch","tag-technology","entry"],"_links":{"self":[{"href":"https:\/\/newsraise.com\/in\/wp-json\/wp\/v2\/posts\/2905","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/newsraise.com\/in\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/newsraise.com\/in\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/newsraise.com\/in\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/newsraise.com\/in\/wp-json\/wp\/v2\/comments?post=2905"}],"version-history":[{"count":0,"href":"https:\/\/newsraise.com\/in\/wp-json\/wp\/v2\/posts\/2905\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/newsraise.com\/in\/wp-json\/wp\/v2\/media\/2906"}],"wp:attachment":[{"href":"https:\/\/newsraise.com\/in\/wp-json\/wp\/v2\/media?parent=2905"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/newsraise.com\/in\/wp-json\/wp\/v2\/categories?post=2905"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/newsraise.com\/in\/wp-json\/wp\/v2\/tags?post=2905"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}